energy upgrade
california
THE CAMPAIGN THAT ALLEGEDLY SAVED GAVIN NEWSOM'S GOVERNORSHIP.
California's overwhelming desire is for it's energy grid to not end up like Texas's. To that end, we helped develop and sell a campaign that would let Californians know when they were in danger of losing power and what they can do to prevent it.
Before the brief started we were told the governor's office had an active interest in the campaign. The grid held and Gavin Newsom defeated his recall vote. Coincidence? I think not.
Video
Social
Landing Page
Credits
Agency // DDB SF
Executive Creative Director // Ben Wolan
Creative Director // Sian Coole
Creative DIrector // Jo Cresswell
ACD/Art Director // Josh D. Weiss (Me)
ACD/Copywriter // Britton Rice
Projects
ebay motors' Between 2 RidesTwin-turbocharged fun for the whole family.
Toyota Super BowlFeatured in AdWeek, AdAge & Creativity Online - A Rabbi, Priest & Imam walk into a football game...
Georgia LotteryReally bums me out that these hands had a better fashion sense than I do.
The Amanda FoundationFeatured in AdAge & LeBook - Everyone is worthy of the love of a dog, even people in advertising.
Toys'R'UsPlaytime is WAR
Back to the Future1.21 Gigawatts of fan service
Toyota 4RunnerBears, Bison and MOTHs. Oh my.
Wells Fargo Active Cash CardYo Regina!
Additional ToyotaProject type
Assorted SocialSocial, Photography, Video
The Side ShowFeatured in AdWeek - The side project that rules over all other side projects.
Laugh Your Ads OffEvent
Trump Rio GrandeFeatured in AdWeek - Introducing the World's First .5 Star Resort.
Weird, Strange, Bizarrely 100% Real AnimalsMy wife thought all the fake animals would confuse my nephew, I said "good."
Demosthenian Literary SocietyGo Viral for Something You Can be Proud Of
Design & TypographyProject type
PhotographyI once had an NBA Center land on me at a game, he was the one who had to get checked by a doctor.